Avocado brands (e.g., Mexico’s Cortez Avocado Company): Used as conference giveaways for global distributors to reinforce brand identity;

Retail giants (e.g., Target): Serves as a purchase-with-purchase gift in the produce section, aligning with their healthy food offerings;

Health food enterprises (e.g., Whole Foods): Employed as quarterly perks for premium members, matching the brand’s ethos.

Taking Mexico’s Cortez Avocado Company as an example, the distribution method for avocado USB drives is as follows:
For Partners (Distributors, Retail Channels)
Scenarios: Annual Supply Chain Cooperation Summit, New Distributor Signing Ceremony
Distribution: Handed out as on-site gifts. USB drives feature custom Cortez branding and preload seasonal avocado supply plans and product traceability standards. Accompanying materials explain this is an avocado data drive designed to streamline partnership coordination.

For End Users
Scenarios: Cortez avocado promotion zones in brick-and-mortar supermarkets (e.g., Walmart), brand social media (Instagram) interactive campaigns
Distribution:
Retail: Redeem with receipt for purchases of Cortez avocados totaling $30 or more.
Social Media: Participants who post “Showcase Your Cortez Avocado Meals” using the designated hashtag will be entered into a draw for premium creators to receive the USB drive, preloaded with avocado recipes and freshness preservation guides.