As a gift, it is suitable for the following enterprises:

• Zespri: Used at global distributor conferences and consumer engagement events to strengthen brand presence;
• Retail giants (e.g., Walmart, Tesco): Serves as a purchase-with-purchase gift for fresh produce categories or membership benefits;
• Agri-tech companies (e.g., New Zealand Agri-Tech): Used as industry networking gifts tied to agricultural business scenarios.

Also suitable for: International food exhibitions (e.g., Food Expo Cologne, Germany), agricultural import/export trade sectors, and agtech industries—where the gift aligns strongly with event themes.

Taking Walmart as an example:

For business partners (e.g., fresh produce/food suppliers)

Distributed as promotional gifts at events like annual supplier conferences and new product collaboration meetings:

• Customized USB drive content: Preloaded with Walmart fresh produce supply chain collaboration case studies and next-quarter procurement requirement documents, featuring a joint logo of Walmart + Zespri + the supplier;
• Promotional linkage: When presenting the gift, explain, “This kiwifruit-themed USB drive symbolizes our core fresh produce category collaboration and represents ‘efficient data transmission’ within the supply chain,” anchoring the gift to the business context.